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Case studies

From scattered processes to working systems

Every project starts with chaos — scattered data, manual copy-paste, unfinished processes or tools that don't talk to each other. My job is to design a working system out of it: a CRM, an automation, an integration, an app or a process.

AI & Automation

4
AI & Automation

AI assistant for the delivery team

Project knowledge base

An AI assistant embedded in the company and process context: after the onboarding questionnaire is uploaded, it generates an interactive form schema in minutes instead of hours of manual work.

AIKnowledge BaseAutomation
AI & Automation

Review360

Scoring and potential analysis

A data scoring and enrichment pipeline for facilities: building payloads, scoring, queues, statuses and a controlled upload to the CRM.

ScoringDataCRM
AI & Automation

Participant photo generator

Generator on a ready frame (no configurator)

Just the generator, running on a ready-made frame — without the template configurator: a participant or ambassador composes their graphic (photo, logo, colours, role, per-role subpages) on a frame prepared in advance. Configuration lives on the server; fast social-media assets per event.

AutomationSocial Media

CRM & Data

5
CRM & DataCase study

Migrating delivery processes to Zoho

Scattered tools → Zoho CRM + Projects

Moving a fragmented onboarding process into a single Zoho ecosystem. Data architecture, client statuses, the sales → delivery handoff, plus permissions and data visibility per team.

CRMZohoProcess DesignMigrationCase study
CRM & Data

Zoho Projects ↔ CRM widget

A dedicated data component

A custom widget that shows CRM data directly inside Zoho Projects — company/deal, locations, contacts, quotes and attachments — where the standard features weren't enough.

CRMZohoCustom
CRM & DataCase study

Migrating and cleaning a large medical database

DataOps before the CRM upload

Audit, matching and gap analysis of a large facilities database before a safe, controlled upload to Zoho: CRM snapshot, field mapping, ROOT/BRANCH structure and deduplication.

47,281 CRM records28,040 cleaned IDs0 cleaning errors
DataMigrationHealthcareCase study
CRM & Data

CRM deduplication and data quality

Clean data before automation

Matching by tax ID, address and external identifiers, parent–child relationships, conflict resolution and auditable decisions — with a dry run before production.

Data QualityDeduplication
CRM & Data

Event attendees in the CRM

An attendance and segmentation layer

A data architecture that lets sales and marketing filter attendees, attendance and mailing lists — quick lists of who attended and from which company.

CRMMarketingSegmentation

EventTech & Mobile

6
EventTech & MobileCase study

Events Panel

A custom event platform

A platform that replaced an external system: event administration, tickets, roles, partners, QR, certificates, CRM, attendee lists and mailings — full control over the product.

EventTechSaaSCRMCase study
EventTech & MobileCase study

Mobile app for events

Check-in, scanner, statistics

A native app (Kotlin) for handling attendees on site: QR as the primary identifier, check-in with a scanner and status validation (warnings before an invalid entry), live TOP-companies statistics, manual sync and handling of sensitive data.

MobileKotlinQRCheck-inCase study
EventTech & MobileCase study

Event graphics generator system

Frame-template configurator + rendering engine

A configurator (not just a generator): a designer builds a frame template in the 'studio' and exports it as a portable file. A set of three tools on one rendering engine — this is where the ready frames are made, which a participant later uses on their own, adding only their own photo. Consistent graphics without involving a designer for every post.

ReactCanvasDesign SystemToolingUXCase study
EventTech & Mobile

Ticketing system and Early Bird

Pricing rules and discounts

A revenue module: discounts, replace mode, Early Bird at the real charged amount, cart consistency with the actual payment and visibility in the admin panel.

TicketingRevenue
EventTech & Mobile

Certificate generator

Designer + public verification

Creating, sending and verifying certificates after an event: a live designer, Polish placeholders, numbering, email templates and a /verify page.

EventTechAutomation
EventTech & Mobile

Email Creator

A separate email module

A standalone package for building and rendering emails, with a renderer and an integration guide — a reusable feature ready to drop into different projects.

EmailModule

Integrations

5
IntegrationsCase study

FB forms → clinic system integrator

End-to-end lead intake

Pulling leads from Facebook forms into the clinic's system: webhooks, routing by UUID, an old-lead filter, GDPR compliance, captcha handling and automated tests.

IntegrationLead CaptureHealthcareSecurityCase study
Integrations

Inbound/outbound partnerships module

Partnership registration for sales

Separate IN/OUT paths, auto-fill from the business registry (GUS) and CRM, detailed contact data, GDPR compliance and an automatic context note linking to the CRM record.

SalesGUSCRM
Integrations

Email signature management panel

An admin tool

A small panel: PIN, upload, domain (CNAME) and a secure proxy that moves the token out of the frontend into the backend — without manual technical steps.

AdminEmail
Integrations

Automatic reservation release

Backend + cron

Automating the reservation lifecycle: it releases unclaimed seats and closes the process without a human watching over it.

AutomationCron
Integrations

Tools and fixes for sales

Operational improvements

Calculators, processes and forms that take the friction out of reps' daily work — small things with a real impact on pace.

Sales Ops

Security & QA

4
Security & QACase study

Security audits and hardening

Release readiness

Closing audits, data protection, secret rotation, limiting PII logging, mobile security and Google Play readiness (Privacy Policy, Data Safety).

AuditGDPRMobile SecurityCase study
Security & QA

Automated tests and CI

A regression net + a gate on master

Backend and integrator tests, test isolation, green CI and a gate on master — protecting maintenance, not just building features.

271 backend tests PASS180 integrator tests PASS
TestingCI/CD
Security & QA

Deployment documentation and handoff

Handing over a process without chaos

Specs, ADRs, integration guides and deployment checklists — the project can be passed on without losing context or architectural decisions.

DocumentationADR
Security & QA

Production stabilization and hotfixes

Keeping systems running

Fast P0 fixes, self-healing and deploys that keep systems running — responding to real production incidents.

ProductionHotfix

Got a process worth tidying up?

Tell me about your challenge — together we'll design a working system from it.

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